No Reserve Luxury: 1967 Imperial Crown Coupe

With General Motors and Ford featuring luxury marques within their empires, Chrysler joined the fray in 1955 by introducing Imperial to the luxury market segment. It retained its standalone status until 1975, returning from 1981 until 1983. Our feature car is a 1967 Imperial Crown Coupe. It received a partial repaint years ago and still presents superbly. Its next journey could be to a new home, with the seller listing it here on eBay in Clinton Township, Michigan. They set their No Reserve auction to open at $22,000 but have received no bids. There is also a BIN option of $27,500 for those wishing to bypass the auction process.

Imperial introduced its Third Generation models in 1967, with this Crown Coupe emerging during the initial production year. Its original owner ordered it in Turbine Bronze with a contrasting Black Landau-style vinyl top. The seller admits it has received a repaint below the beltline but that the roof and vinyl are untouched. Finding fault with the presentation is virtually impossible because the detailed series of close-up shots confirm that any paint or panel imperfections are insignificant. This Imperial has spent its life in dry climates, ensuring it remains rust-free. There are no existing or prior issues, meaning the new owner’s grinder and welder will be redundant. The trim sparkles as impressively as the paint, with the whitewall-wrapped wheels retaining their original hubcaps. The tinted glass is flawless, rounding out a package guaranteed to turn heads.

Luxury cars will invariably feature creature comforts, and this Imperial delivers for its new owner. They will benefit from climate-control air conditioning, power windows, power locks, power seats, cruise control, a tilt wheel, and a concealed AM radio with a power antenna. The Black seats show no evidence of wear but have the typical wrinkles that are a hallmark of gracefully aging leather. The remaining upholstered surfaces are spotless, and there is no significant carpet wear. The dash and pad are excellent, and the timber trim appears perfect. Nobody has sullied the interior with aftermarket additions. It needs nothing, with the presentation and luxury touches guaranteeing that every journey should feel like a special occasion.

Weight is the enemy of outright performance, and with a curb weight of 4,982 lbs, the Crown Coupe is no lightweight. However, with a 440ci V8 sending 350hp and 480 ft/lbs of torque to the rear wheels via a three-speed TorqueFlite transmission, this classic can get moving when the driver hits the “loud” pedal. Quarter-mile ETs are largely irrelevant with cars of this genre, but the fact that this Imperial can hit 124mph demonstrates its potential. The seller indicates the odometer shows 17,500 miles but can’t confirm the originality of that figure. However, they have clocked 800 miles behind the wheel during summer, and this gem hasn’t missed a beat. It runs and drives perfectly, ready to provide its new owner with immediate classic motoring pleasure.

This 1967 Imperial Crown Coupe is a gentle giant, and if we ignore the partial repaint, it could be considered a survivor. It is unmolested, with nobody spoiling its originality with aftermarket additions or modifications. Recent sales results suggest the BIN figure is at the top end of the market, but with no current bids and No Reserve in play, it is conceivable that somebody could become its new owner with a single bid. That makes it worth considering if a luxury Mopar classic has been on your radar. Are you tempted?


Comments

35 responses to “No Reserve Luxury: 1967 Imperial Crown Coupe”

  1. Looks like you can bring at least a dozen people into a drive-in with that trunk.

    Like 21
    1. Fox Owner Avatar
      Fox Owner

      My first thought exactly. Or you could ride to the golf course with your entire foursome and their bags in the trunk, lying front to back instead of sideways. Beautiful car, love that leather and that looks like real wood in the dash. Good luck to the new owner.

      Like 16
    2. Hence the lyrics, “Hop in my Chrysler, it’s as big as a whale, and it’s about to set sail”!!!

      Like 21
      1. Frank Drackman Avatar
        Frank Drackman

        Oh man, it’s like if you left out
        “Fix the Cigarette Lighter”

        ” Hop in my Chrysler
        It’s as big as a whale and it’s about to set sail
        I got me a car, it seats about 20
        So come on and bring your jukebox money”

        in the Video it’s a Convertible, not that good with my 60’s Chryslers

        https://jalopnik.com/lets-figure-out-what-kind-of-chrysler-theyre-talking-ab-1847122630

        Frank

        Like 0
      2. B52’s

        Like 1
  2. What a beautiful car. Not sure if its worth the asking price, but tempted to sell a car to make room for this.

    Like 23
  3. Chris Cornetto Avatar
    Chris Cornetto

    Great color combo. A beautiful example here. Drivability much better than the earlier ones. I actually prefer this Era over the 50s and early 60s models. Knew several fellas over the years that had years of trouble free enjoyment from the 65 to 68 Imperial. This one will not disappoint its next owner.

    Like 24
  4. Nevadahalfrack Avatar
    Nevadahalfrack

    Another perfect car for visiting friends and family-3 generations worth with luggage all at the same time. And if they’re having problems at the airport on the tarmac with the start cart the maintenance crew could use this battery to jump start the jet!

    Like 7
  5. In spite of its weight, these Imperials have impressive acceleration with that 440 and torsion bars allow them to corner better than their luxury car rivals.

    Like 16
  6. Love the color combo, no doubt inspired by the Chrysler Turbine car of 1963.

    Like 14
  7. Driveinstile Avatar
    Driveinstile

    I had to laugh and had a great memory of one of my Dads friends when reading about sneaking your buddys into a drive in movie. I remember his friend telling us about him sneaking in the trunk with a bunch of his friends. And looking back how ridiculous it must have looked with only one guy in a car by himself going in. Yet somehow they got away with it.
    These are some of my favorite Imperials. And this is a really nice one, and a great color combination too.

    Like 8
    1. We used to have two guys in the car paying to get in and three free in the trunk.

      Like 10
  8. Frank Drackman Avatar
    Frank Drackman

    Love to have this in my Garage, but it’s too big for my Garage

    Like 10
  9. normadesmond Avatar
    normadesmond

    Is it just the angle? That battery looks enormous!

    Like 8
    1. Frank Drackman Avatar
      Frank Drackman

      Big Battery for a Big Car!

      Like 8
  10. Car Nut Tacoma Avatar
    Car Nut Tacoma

    Beautiful looking car. IMHO, it’s the best looking Imperial since the 1962 model. Given its condition, I’d be willing to pay around the $22k asking price.

    Like 10
  11. 440 and Torq-flite are a match made in heaven. This is top shelf Chrysler stuff 👏 👌

    Like 17
  12. I think my wife’s smart car can fit in the trunk of this thing, nice car

    Like 10
  13. That is one big, beautiful lady. I bet she rides like dream and with the 440 she probably accelerates better than you’d expect. Kinda has a Lincoln Continental vibe, would love to take her out and show it off.

    Like 8
    1. Jon Rukavina Avatar
      Jon Rukavina

      This car brings back a memory. My uncle and aunt worked in Liberia, Africa and whenever they came to Minnesota on vacation he always bought a new car and sold it when they went back.
      Well, he bought a ’68 Imperial 4-door, I’ll say lime green with a black vinyl roof. Loaded up of course but I don’t recall if he went so far as to have AM-FM, cruise, or power vents or any “lesser” options.
      As a 14 year old kid, I used to just sit in that car and look at all of those knobs and that green beautifully patterned cloth upholstery. It was a honey. His previous car, as I recall, wasn’t a ’62 Mercury Monterey. I’d say my uncle moved up!
      This car, what a beautiful color combination this is. A remarkable gloss on the finish, flawless inside from what I can tell and that engine compartment is so clean! The only question I have is is there 17,000 or 117,000 miles?

      Like 6
  14. “Reserve auction to open at $22,000 but have received no bids.”
    I can understand why with only one photo showing the entire car.

    Like 3
  15. 10 miles to the gallon max

    Like 2
  16. AL HEARTBREAKER Avatar
    AL HEARTBREAKER

    WOW what a stunning example of American know-how and excess. My Ma had a 67 4-door, blue, you could easily fall asleep behind the wheel cruising an open road, it was like sitting in a recliner watching the late late movie.

    Like 6
  17. Rustomodrob Avatar
    Rustomodrob

    Now that’s a car. Very beautiful in every way. The color combination is perfect.
    But if you’re going to list a car…especially like this….vacuum the carpet and floor mats. Takes 5 minutes….well for this car 30 minutes. 😉

    Like 8
  18. My grandfathers was white with red interior.After talking to my mother about it further i found out it was a Christmas bonus he recieved in 1966.His boss and him went to the dealer and he ordered it with every bell and whistle available.One of the most comfortable cars i have ever ridden in,easily rivals a caddy in many ways.This one is in excellent condition and $27k doesn’t seem out of line at all…

    Like 6
  19. Rick B., you are correct about the mileage! I had a 1967 Crown Sedan, gold with black leather interior. A great driving and handling barge of a car. They came with a 2.92 “twin grip” rear diff. With the torque of the 440 it would fry the tires for a block! The 10 MPG was the only mileage that it would get Driving very gentle or hammering it away from every traffic light 80 MPH down the highway, 10 MPG that was it. I used to fill up at the station where they would give you glasses after a certain amount of gas purchased. The station proprietor would keep track and then give me a case of glasses at a time. I decided it was time to sell the car when the truck was FULL of cases of glassware! I sold it to a guy who used it to pull his camping trailer. (He still got 10 MPG pulling the trailer!)

    Like 4
    1. Gavin Elster Avatar
      Gavin Elster

      I might be off, a little, but when this Imperial was new, gas was about 27.4 cents a gallon. Adjusted for 2023 inflation that’s about $3 dollars.

      Like 0
  20. stillrunners Avatar
    stillrunners

    Got my 1968 Crown Coupe with just 24,000 showing from a long term storage at the start of the 1973 oil crisis…..drove it well over 50,000 miles with no issues – also converted the A/C over with no issues there. Sold it to my lawyer….

    Like 4
  21. princeofprussia Avatar
    princeofprussia

    This is an example of why the phrase “They don’t make ’em like they used to” was coined. Absolutely gorgeous! Above my paid grade, but if I had $30,000 laying around begging to be spent, I might just spend it on this! Such timeless styling and CLASS!

    Like 2
  22. Yeah, passé drive-in comments aside, we are talking about the largest car built that year–at least in dimensions, not weight. Some may point out that the Imperial name was around since the ’30s, but it was not a luxury marque. It started as a higher-priced trim option for Chrysler-Division cars, until Chrysler decided to make it a separate luxury marque in 1955. Though a nice try, somehow the Imp (this car got that nickname before Chevrolet hijacked it) was never able to ascend from its upstart roots…unlike other upstarts that would come to be about 30-ish years later (how those have survived, I’ll never understand).

    I have specific years of Imps that I really like and would be willing to collect; this year is one of them. Part of the reason is because the front clip of this year was the most Lincoln-like that Chrysler would ever design (Chrysler’s having the head-designer of the clap-door Lincolns as their Chief of Design had a lot to do with that). Plus, this year of Imp went to the complete opposite of the taillight scale this year–going from having the tiniest taillights in ’66 to the largest taillights in ’67, even larger than Lincoln’s, which were the largest in ’66 (second-largest in ’67). If I had the 27.5g’s to spare, and the real estate to keep it, I’d look to add this car to my collection (which right now consists of only one car).

    I do, however, have to ask, because I’ve seen no clear pictures nor clear reference on the subject. Did Imps come fitted with a window-bypass feature, like the contemporary Cadillacs and Lincolns did? If so, when, and when was it deleted? I won’t bother asking why it was deleted, because there is no sensible answer to that question.

    Like 0
  23. No one would argue that Imperials are fantastic cars. Each generation has it’s own unique beauty. In the late 50s Virgil Exner’s styling features made all the Chrysler Corporation’s cars stand out in a crowd, especially when it comes to the Imperials. From their masive size, to their outward canted fins, that carried the gun site taillights that includes a chrome ring that surrounds them. The grill and headlights gave it a bold front presence, and the spare tire shape pressed into the rear deck kept it in a league all their own even at a time when over the top excessive styling was the Detroit standard look. The look may not have been for everyone but I sure liked it. However the Imperial engineering under the sheet metal gave the Imperial great performance and handling that other luxury cars didn’t have. I don’t understand why the Imperials never sold as well as the Lincolns and Cadillacs always did. The Chrysler Corporation introduced many engineering firsts that all became automotive standards that are still in use today, the Imperials were the cars that first saw the new technology that would then trickle down to the other Chrysler brands, as well as GM and Ford products. The 67 and 68 Imperials were beautiful cars inside and out, but they were more inline with Cadillacs and Lincolns styling. The closer you look, the better Imperials stood out. Little things like the transistor radios were introduced by Imperial. I’m sure every Gearhead has their list of favorites, as for me they are the 1964 to 1966 model years. They have such beautiful styling that gave them a royal sofistcated look. From the overall look of the roof line to the massive slab sides, but to me from the headlights under glass to the elegantly styled taillights, yes they do resemble the Cadillacs and Lincolns, but they manage to remain the total Chrysler look and feel. No discussion about Imperial styling would be complete without mentioning the 1969 the famous fuelsage bodies. They were great looking cars that keep their elegant yet massive size. I Iove big American luxury cars of the 60s, and nobody does it better than the Imperials did. Whoever makes this 67 Crown their own, I wish you all the best, It won’t take long for you to wonder how you ever lived without one of these wonderful cars that are Imperial.

    Like 0
  24. The summer of 1972, following my high school graduation, I bought my first car. It was a 1969 Mustang Mach I, light blue metallic with the black hood and the yellow reflection stripes on each side and across the trunk. The interior was black vinyl with light oak woodgrain dash, doors and center console. It had the 351Windsor V8 with a 4 barrel 4300 Motorcraft carburetor attached to Ford’s FMX automatic transmission. It had power front disc brakes, power steering and air conditioning. It only had 29,000 miles on it, and I only paid $1,950 for it. I loved everything about it, and kept it for 35 years. I knew then it would be my favorite car of all time, and it still is. I had it painted black and I put polished aluminum wheels on it and left everything else completely stock. In my opinion, the 69 model year was the best-looking Mustang ever made. I drove that car everywhere including 3 cross country road trips. I wish I still had it. That 1969 Mach I was the best thing that ever happened to me. I have owned many cars in my life, and when ever I bought a new car I always kept the Mach I. The one featured here is in pretty bad shape, it’s not well optioned, so even fully restored it will always be a down level example. In any event, it’s still a 69 Mach I, the best looking Mustang ever.

    Like 0
  25. “I got me a Chrysler as big as a whale and its about to set sail”…..B52s

    Like 0
    1. Jon Rukavina Avatar
      Jon Rukavina

      Just checked, the listing has ended with no bids. Probably too high a reserve.

      Like 0
  26. Timothy Vose Avatar
    Timothy Vose

    Beautiful piece of Americana! Would love to drive this, and yes you can fit a Fiat 500 in the trunk!

    Like 0

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