Halo models are not a new phenomenon, and are almost as old as the automotive industry itself. However, halo marques are less prevalent, and typically occupy the upper end of the market to entice “Joe Average” into a showroom… more»
Continental Mark II
Luxury Drop-Top: 1956 Continental Mark II Custom Convertible
When development began on the Continental Mark II as a “money is no object” exercise in excellence, the plan was for a 4-door Sedan and a Convertible version to join the range following the launch of the Hardtop. However,… more»
Classified Find: 1956 Continental Mark II
Today, very few manufacturers produce “money is no object” vehicles that record a financial loss on every car sold. Volkswagen is a notable exception with its Bugatti models, but Ford pursued that approach in the 1950s with the Continental… more»
Recently Restored: 1956 Continental Mark II
Economic rationalism means that few modern manufacturers will produce a vehicle as a “price is no object” exercise and then sell the new model at a loss. However, Ford pursued that path with the 1956 Continental Mark II. It… more»
Pretty and Pricey: 1956 Continental
When the Ford Motor Company decided to bring back the Continental nameplate in the early 1950s, the bar was set very high. This was to be a demonstration of Ford’s ability to produce a world-class luxury car, and they… more»
Parts Car Prospect? 1956 Continental Mark II
It hurts a bit to see an esteemed automobile like this 1956 Continental Mark II reduced to such deplorable condition. Time the avenger! It happens to them all eventually if steps aren’t taken to preserve and protect. The seller… more»