The Chevy Impala was one of the best-selling automobiles of the 1960s. In 1968, they added the Custom Coupe to the Impala roster. It used the formal roofline of the Caprice, joining the fastback in the lineup. So, you could have the looks of a fancy Caprice without having to spring for the upgrade from one series to the next. This ’68 Custom Coupe looks quite original and is said to have just 60,000 miles. It may only need a new home.
The styling of the ’68 full-size Chevies was similar to that of the ‘67s, the most notable being in the grillwork and the taillights embedded into the rear bumpers. As Chevrolet didn’t break out sales figures by body styles in those days, the number of Impala Custom Coupe vs. Caprice hardtops sold isn’t known. The seller’s car looks like a beauty. No mention is made if the Ash Gold paint or black vinyl top has been redone, but the interior looks original and in top-notch condition.
Though no photos of the engine compartment are provided, the seller says this Chevy is powered by a 396 cubic inch V8. We’re guessing that’s the 325 hp version of the motor, paired with an automatic transmission (Powerglide or Turbo-Hydramatic?). Neither the engine nor tranny have been touched and the seller says the vehicle runs and drives great.
The seller has put this beauty on the chopping block because he/she needs room for a project that’s been in the works for the past year (ooh, what could that be?). The car seems to spend its time both inside and out per the seller’s photos, located in Bountiful, Utah. The sweet Chevy is available here on Facebook Marketplace for $27,000. Kudos to T.J. for this impeccable find. Do you have room for this Bow-Tie in your garage?
It’s a nice car, but I just hate the roofs of them. It looks like an afterthought.
Our Jr. High school music teacher had a new one in this color. Agree on that roof and his music choices as well…..
Bad or weird first photo? Or something wrong with rear tire or axle?
Hopefully its the Turbo Hydramatic. Be a blast to cruise this Chevrolet coupe.
Ash gold really accents these big Chevies. Well kept Impala that somehow survived falling into the hands of a modifier.
My 68 was a fast back Gold with Black vinal top SS 385 HP 427. the trans was a 400 turbo, GM said trans was a Pontiac version, put in 1 st and floor it trans governor would shift it at 5200 rpm. The trans was stronger than valve train lost motor under warrantee, with GM strike at the time they could only find a 450-454 to replace it with ,what a motor. Wife wrecked car so I had to put motor and tranny in my 67 Camaro, great sleeper when roads were dry.
you want 27k. how hard would it be to have some engine pics and trunk pics? i guess they are just too lazy.
Why on FB????
I had that exact car, but the Impala SS version. 396/325, THM 400. The roof line kinda grew on me. I bought it used, so not overly picky with the roof line.
That Ash Gold color was extremely popular in 1968. An old bachelor who lived down the street from me had a new 1968 Impala Custom Coupe. I loved it but it looked so plain with blackwall tires.
A truly clean Impala, for sure.
But to me, the ’68’s were absolutely butt-ugly.
Even the ‘Ash Gold’ color is hideous to these eyes; if I’m not mistaken it was discontinued by the ’69 model year.
ANY other Impala from 1960 through 1970 was a thing of beauty, and pretty much kept Ford playing catch-up.
But these ’68s were a rare Chevrolet misstep.