By 1955, Chrysler made the Imperial its own division, setting it up to compete with Cadillac and Lincoln and stripping the “Chrysler” badge from its flanks. But whereas Cadillac and Lincoln had their own dealerships, the Imperial was sold… more»
Imperial
Rare 1 of 10: 1965 Chrysler Imperial Stretch Limo
Chrysler redesigned its top-of-the-line automobile in 1964, the Imperial. Since 1955, it had been sold as its own brand, though that was still at Chrysler dealers and still using Chrysler hardware. The ‘65s were little changed and the seller’s… more»
Johnny Fontaine Edition: 1981 Imperial By Chrysler
It’s bada bing time! Motorapido has discovered a listing for a 1981 Frank Sinatra edition Imperial. This version of Chrysler’s top-drawer Imperial brand is a pretty rare bird and possesses its own uniqueness – it’s certainly a worthwhile discovery…. more»
60k-Mile Survivor: 1967 Imperial by Chrysler
The Imperial had been Chrysler’s top luxury brand since 1926. To help it better compete against Cadillac and Lincoln, it was spun off as a separate make in 1955 (which may or may not have helped). This 1967 edition… more»
12k-Mile Survivor? 1963 Chrysler Imperial
The Imperial was Chrysler’s premium automobile dating to 1926. In 1955, hoping to better distinguish it from other Chrysler products, the company branded the line strictly as Imperials. The goal was to try to catch up with Cadillac and… more»
Solid Mauve Project: 1960 Imperial Custom
Mauve was in the air at Chrysler Corporation in 1960, and one of the great Barn Finds Mysteries of today is the following: Is this 1960 Imperial painted Dawn Mauve or Dusk Mauve? The paint has taken on that faded glow… more»
“Drive It Home”: 1963 Imperial Crown
Ah, to be a fly on the wall in Chrysler Corporation’s styling department in the early 1960s, where asymmetrical and anachronistic sketches were immediately stamped “OK” and sent to the sculptors. OK, that’s an exaggeration, but there’s a refreshing… more»
“Zero Problems”: 1965 Imperial Crown Four-Door
In terms of Big Three luxury cars in the 1950s and ’60s, it was really Cadillac and everyone else (at least in terms of overall sales), but that didn’t mean that everyone else stopped trying. The Lincoln Continental was… more»
Complete Project! 1957 Imperial Crown Four-Door Southampton
Forward Look styling swept the Chrysler brands for model year 1957, with fins across the board. Imperial stood alone at the top of the family tree. This 1957 Imperial Crown Four-Door Southampton in Winchester, New Hampshire seeks a new… more»
One Of Only 1,500! 1960 Imperial Custom
The seller of this 1960 Imperial Custom two-door hardtop, or a “Southampton” as the hardtop was known, claims rarity with only 1,500 copies produced. My research reveals 1,498 so I’d say we’re good to go! Also claimed is a… more»