The Ford Mustang still owned the pony car market in 1967. But Chevrolet’s Camaro came onboard that year and landed a coup when it was named to pace the field at the Indianapolis 500. Not to be outdone, Ford countered by creating the Pacesetter edition of the popular Mustang, which sold only that Spring and only in the Indianapolis, Indiana sales district. This example is said to be 1 of 324 and was restored 10 years ago, still holding its luster today. It’s a rare car, but not an unusual one in terms of how it was equipped.
At 607,000 units sold, the 1966 Ford Mustang was a hard act to follow. With serious competition finally emerging, the Mustang was still the leader at 472,000 copies, more than the upstarts on the block combined, the Chevy Camaro, Pontiac Firebird, and Mercury Cougar. The big news for the Mustang was that the engine compartment had been enlarged and could now accommodate big-block V8 engines (like the 390).
The Pacesetter Mustang got its name from the sales trajectory the car had been on, and also tying into what was going on over at the racetrack in Indy, even though Ford wasn’t effectively involved. These limited production cars had striping on the sides and the panel between the taillights that was not duplicated on routine models.
This Ford is one of those limited-production Mustangs and we’re told it was restored a decade ago. Nothing seems to have been lost in the past few years and it presents well, although the photos provided don’t do the car justice. It’s appeared at several car shows, and we’re told it was in some magazine articles. In fact, could this Mustang be the same one in this article from about five years ago? Located in McKees Rock, Pennsylvania, this Mustang (which seems to have a 289 V8) is available here on Facebook Marketplace. The asking price is a rather healthy $38,000, which may explain why it hasn’t sold yet. BTW, our thanks to “Ed” for the tip!
It’s a really nice looking car, but how much does an obscure appearance package bring to a low option 67 Mustang? As the author suggests, the $38,000 price tag might have something to do with it still sitting in the market after 7 weeks.
Steve R
Under the Mustang is so clean. I can remember seeing this one that clean. The rear strips and the tail lamps bezels painted white that is cool looking. The whole Mustang is cool looking. Only if it had the 390 engine dual exhaust and 4 speed would justify the price. Being a 289 probably a 2 bbl $29,000 is more like it. Good luck to the seller. 🐻🇺🇸
Seller is clearly looking for someone who puts a great deal of value on owning a Pacesetter.
The side stripes go against the contours of the body. I know they wanted it to stand out, but the stripes look like they were misapplied.
My thoughts too. It just doesn’t work.
$38,000? Is Mecum swinging back through their town, soon?
Mecum and Barrett-Jackson are the main reason why the collector car market has been priced out of reach for the everyday Joes and Janes.
Every manufacturer had limited obscure sales packages and almost unknown limited editions. To my knowledge none carry much of a premium. This car has been over restored years ago and is NON original.
Think of the any number of used Mustang you could buy for say $15-$20K.
For your money here you get a ho hum 67 coupe with hubcaps. That hard to look at turquoise interior. With an add on blue stripe afterthought. One would think the interior at least be unique in blue or white.
The Ford sales team made a ruse of a deal and pushed a few more out the door and only
added a chrome air cleaner and a stripe and catchy name. Bravo.
Unarguably a beautiful car, but for that money you’re into California Special territory, which is a much more interesting variation in my opinion.
One of the early cases of US carmaker slapping decals on a car and giving it a special name.
I do like the treatment around the taillights and back end. The stripes down the side, however, seem too offset any anesthetic gain the back end gives. Obscure dealer or regional sales package definitely does not get this car to almost $40K. Give me a nicer looking standard production car for half the price anytime.
Hubba, hubba, this is nice, but a few stick-ons doesn’t justify $38,000!
The 1966 Hertz 350 H was a spectacular special edition!
Classic example of lip stick on a pig! Nice car but $38 worth? Hard pass, as mentioned above, a Cali Special offers a lot more appeal, and presumably options as well. Push it back in the Garage and wait for the next Indy 500 centennial celebration!