
“It’s a workingman’s rig. Strong as they come and smooth as they go. A pickup that you can assign the toughest tasks. Then take on a trip or to town with pride.” So says a brochure for a 1973 International 1110 pickup. This 1973 International 1110 Pickup can be found listed here on Facebook Marketplace in Deer Park, Wisconsin, and the seller is asking $5,800. Here is the original listing.

All things being equal, you’d have a hard time finding a more distinctive, eye-catching, people-pleasing pickup than this ’73 International half-ton model. A 1973 Ford, Chevrolet, or Dodge would draw some looks, but drive this truck to any gas station and you’ll likely have people walking over to check it out. Even with the visible rust here and there, and the bent rear bumper, which is more common than not. The Flame Red and White two-tone paint scheme is great, as are the full wheel covers. Sadly, we don’t get to see the driver’s side at all; that’s always a red flag for me, but maybe it was just an oversight.

Unless it’s been redone/restored at some point in its history, hidden away, or not driven in the winter, this International has less rust than I expected for a truck located in the Upper-Midwest snow country, which means salt country. The 1969 through 1975 International Light Line pickups were a departure for the company, and they vacillated between being popular and not, with 1975 being the last year for International’s pickups. Here’s what a corner of the bed looks like. I’m not sure why only that one tiny corner was shown, but it’s better than nothing.

I believe this is the mid-trim Deluxe interior, and the “Dark Red” seat appears to be original. With the fading and worn spot on the driver’s side, I’d bet that it came with the truck when it rolled out of the factory 53 years ago. How about that brake pedal? Is that from a Peterbilt?! Speaking of that, where’s the gas pedal? There isn’t one. I had to zoom in to see that the pedal itself is missing. You’ll want to get one of those for sure. The steering wheel hub appears to be missing, and I’m sure there are other issues inside as well, after 53 years. Not long ago, we saw a 4×4 version of this truck here on Barn Finds, and the listing now says sold. We don’t know what it sold for, but $5,800 seems fairly reasonable for this truck. I’d want to see it in person first, though.

The engine is International’s 345-cu.in. OHV V8, which, according to brochures, would have had 144 net horsepower, but the data plate lists 182.3 net horsepower at 3,000 RPM and 196.7 horsepower at 4,000 RPM. It’s backed by a three-speed automatic sending power to the rear wheels. The seller says this truck has new front disc brakes, new brake lines, the heads were redone, and it has a new plastic gas tank (?), and it runs well. Hagerty is at $5,700 for a #4 fair-condition truck. How much is this one worth?



Another ’73 International pickup??? Wow. And two tone paint as well. This was definitely a fancier “Goin’ to Town Rig” for sure. 345 V8 and an automatic trans too. It would have been nice to see the drivers side, and do wonder if they’re hiding something there. But hopefully not. Hope it goes to a good new home.
Nice shape overall. I don’t think I was in that good of shape when I was 53.
These trucks are getting more appreciated all the time. In the last couple of years replacement sub panels have become available; we stock replacement (plastic) fuel tanks, which can actually adapt to some of the round body units from ‘61 to ‘68. It would be nice to see outer fender and door panels but, as they say, baby steps.
Chrysler A-727 transmission will be the transfer of power. Some guys didn’t like to see that change up from the Warner Gear unit but they still do the job. Of course the use of Chrysler transmissions and gauges might’ve been the precursor to the alleged deal that was made between the two companies in ‘75.
Someone’s going to get a decent truck here; I hope they give it a good home…
When I think International pickups of this era, I’m not visualizing two-tone paint, bodyside moldings, and full wheel covers (from a mid-60’s Studebaker, maybe?). Overall it looks to be in decent shape.
Scotty, please continue to bring us the less-commonly-seen vehicles.
Bob is right, not many 2 tone IHs, and those wheel covers were original and very similar to Studebaker. Perhaps bought them when Studebaker went under? I’ve always said, most IH pickups went for rural farm duty, and never like this, but being of fancier nature, could have been one of those “city slicker” trucks. They were attractive, well made, certainly capable of any atrocity a farmer could dish out,,,so wha’ happened? For that answer, we must go back to the IH Transtar post. In the 70s, IH was riding high on their HD market, and a massive retooling was needed for the light line, heck, these still had king pins. and poured everything into the class 8 market. With the Transtar being dated, the 9670 replacement was a huge hit, and the Scout in 1980 was the very last. Things were a hummin’ in Springfield(?) ( not the Simpsons Springfield, that was Kentucky) until a certain 5 letter word came on the scene,( 1981?) cleverly disguised as a White/GMC, but it literally decimated IHs HD line, and only now has had a bit of a comeback. These were good trucks, but be advised, like all these trucks, it’s not your new Silverado, and I take solace in that. Great find.
Oops, Ft.Wayne, the light truck line was made in Ft.Wayne, the rest of the post can be salvaged however,,
I’ve been “watching” this pick up for the past couple of months. It is of great interest to me for a couple reasons. 1: it’s only 30 minutes from me. 2: I love old oddball pickups, and 3: my birthyear is 1973, so I have an immediate extra connection to it.
Problem is, it would sit outside during the winter if I bought it. No space for another “toy”.
That never stopped me!
You can buy a metal car port, and enclose it with tarps. Be sure to tarp the ground so that moisture doesn’t rise to the vehicle.
Scotty, again another great write up!! And again another great entry level truck to the antique / historical truck world.. with very little work this truck can be refurbished into a great family second (3rd??) handy vehicle. As said above the IH line was a very stout truck which will out work the big 3 trucks.
I was born in Ft. Wayne, but won’t say what year. I had several relatives who worked in that factory, one who assembled seats for this and the Scouts. Sturdy, durable, and yet classy in this tu-tone combo. This would’ve likely been some farmer’s “go to town” ride for sure. Wish I had room in the driveway for this one. Great write up for a nice old truck.
Looks like a fair old rig. Well used but not abused. ‘72-73 seems the most common of this generation and I’ve always thought they had the least interesting grille. ‘69-71had a simpler, cleaner, more cohesive front end. And the ‘74-75 had all horizontal features with a jut out in the center. Gave it a more massive look. These always kind of reminded me of the old ads where they’d masquerade popular cars with a funky grille feature and removal of trademarks. Those wheelcovers were used on ‘69-70 Internationals. Same as Stude but without the “S”. ‘71 has a modified, smoother, spun version of that wheel cover. And then they changed again on ‘72 up. I’d bet this had dogdishes and someone fancied it up along the way when the opportunity presented itself.
I looked again and those do have an “S” in the center.
The neighbor in my hometown in N. Mn. bought a new one ( the year escapes me, want to say ’69).
A word to the new buyer. Don’t fill the gas tank too fast or you’ll get a geyser of gas that’ll soak you. Trust me, I know.
I was at a car show a few years back & came across a ’75 (I think) IH with factory air, AM-FM radio, and a fancy interior with a cloth seat.
From the dash, looks like this one also had factory air. Wonder what happened to the components?
The compressor is missing from the engine, the mounting is there.. Wouldn’t be difficult to find one, a York.
My dad bought one off a used car lot. The frame was changed at the front control arm and no back brakes. It was scary.
i guess 1110 is low end model? Didnt follow the 4th company(ies). This 1 looks upscale w/chrome, etc. I think the 6th gen ford (’73) started to bring in the modern ‘fancy’ p/u? This 1 is kinda ‘dead man walkin’ (5, 8 yrs left to co) but followin that notion w/its tutone. However, I DO lub ‘em – that dash, square body lines, interior, all ways the ‘in-dent’ tailgait. Odd, when going for parts it was “oem is ford this and chevy that”. The 80/800 really interested me so when needin a 4WD worker I went for 1 but they had just shut down. Had the 1st gen ’70 bronk since then (’82).
The 1110 refers to the weight category. 1010 is less capacity, and 1210 is a 3/4 ton, 1310 is one ton
8 or 9 years ago, I bought an Explorer Sport Trac from an auto repair shop in a small town in NH – Newport. When we went into the office to sign the paperwork, we walked through the garage and he had several high end restorations going on – very impressive.
Outside, I spotted a unique looking pickup and it was an I.H, 2 tone, just like this one. It was almost a creamsicle orange with white inserts. Something very unique that you will remember it. I thought it might have been a completed project, but it was just an original pickup that was waiting for a nut and bolt restoration.