Playmate Pink? 1967 Ford Mustang Hardtop

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This immaculately refurbished 1967 Mustang is not going to appeal to every classic car enthusiast, thanks to the paint that it wears. However, before you dismiss it out of hand, it is worth looking past the color and examining the condition of this car. It has recently undergone a full restoration to the highest of standards. There is nothing for the next owner to do but to slip behind the wheel and drive off into the sunset. If that scenario sounds tempting to you, then you will find the Mustang located in Scottsdale, Arizona, and listed for sale here on eBay. Bidding currently sits at $12,600, and it would seem that the reserve has been met.

Officially, the color that this Mustang is supposed to wear is known as Dusk Rose. Pink 1967 Mustangs tend to cause some confusion because it is not uncommon for people to think that all Pink Mustangs from that model year are going to be Playmate Pink vehicles. In fact, Dusk Rose and Playmate Pink, are two entirely different colors. The easiest way to differentiate the two is to check the Color Code on the door tag. Mustangs that were ordered in Dusk Rose will carry an “S” code, while Playmate Pink vehicles will be blank. On those cars, the two-digit DSO Code will then be followed by a four-digit Special Order Code. The Marti Report for this car indicates the color of Dusk Rose. Having said all of that, the color that this car wears is a bit confusing. Photos can be deceptive, and this can cause some illusions. However, I get the impression that this Mustang is actually wearing Playmate Pink paint. That color is more vibrant than Dusk Rose, which tends to have a “dustier” look to it. Leaving all of that aside, it is worth taking a close look at the overall condition of this classic. It has been through a full rotisserie restoration, and it now presents beautifully. The panels are laser straight, and there is no rust to be found anywhere. Taking a look underneath reveals floors that you could eat off. The hood vents, recessed turn signals, and the bright rocker moldings are all features that would have been included in the Sport Sprint package that this car was ordered with. The wheels aren’t original, because the Sport Sprint brought steel wheels and full wheel covers to the party. Looking at the attached Marti Report, I don’t believe that the Black vinyl top is original. It certainly isn’t indicated in the report. The external trim and chrome appear to be close to perfect, as does the tinted glass.

The C-Code 289ci V8 that we find under the hood of this Mustang is original. If the rest of the drivetrain is the same, then the vehicle should also feature a 3-speed manual transmission and 2.79 standard rear end. Many people would tend to consider this to be the “entry-level” configuration for a V8 Mustang, but performance levels were still mighty acceptable. With 200hp on tap, this Mustang should be capable of sprinting through the ¼ mile in 16.2 seconds. There are people who will shy away from a 3-speed transmission, but once a V8 finds its way under the hood of a Mustang, the lack of an extra ratio is no real handicap to performance. The fact is that this car would actually be slower by around a tenth of a second over the ¼ mile if the transmission were swapped out for a standard 4-speed. The presentation of the engine bay is first-rate, and the original chrome air cleaner cover that was part of the Sport Sprint package remains in place. The owner doesn’t provide any concrete information on how well the Mustang runs or drives, but the overall appearance gives us cause to be optimistic.

When you look at the presentation of the rest of the vehicle, it is no surprise to find that the interior is also spotlessly clean. There are no issues to address here, and no aftermarket additions. The car hasn’t been loaded with luxury appointments. Apart from tinted glass, this car brings an AM radio to the party. The lack of air conditioning might prove to be a hindrance in Arizona, but I wouldn’t consider it to be a deal-breaker. Given what appears to be a few deviations from the original specifications with exterior paint color, etc., it might be possible to consider retro-fitting A/C to this car to improve comfort levels. Beyond that, there is nothing to do but to slide behind the wheel and hit the road.

One thing is a certainty with this 1967 Mustang; It is not a car that is going to blend into the background. The color is genuinely extroverted and will ensure that the Mustang will command attention wherever it goes. If the photos have been deceptive and the car is finished in Dusk Rose, that still makes it a relative rarity. In 1967, a total of 474,121 people slapped down the cash to own a Mustang in one form or another. Of those people, only 2,270 people chose one finished in Dusk Rose. That represents significantly less than 1% of total sales, which is an extraordinary figure. Would you like to be “Pretty in Pink,” or would you prefer to pass on this classic?

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Comments

  1. Moparman MoparmanMember

    A Mary Kay salesperson could feel right at home in this one, definitely not a color for everyone. Beautiful restoration and presentation! GLWTA!! :-)

    Like 10
  2. Bob_in_TN Bob_in_TNMember

    Good analysis Adam. I’ve seen a few of the pink Mustangs (of whatever shade or paint code) over the years and they certainly are attention-getters. The trophies in the pics are mostly from the 90’s. I suspect this has been a show car for a long time, perhaps recently refurbished and upgraded. Nice car.

    Like 3
  3. Jon

    I’ve always heard it called “Playboy Pink” ?

    Like 4
    • chris G lawrence

      guess it was too hard to read the description.

      Like 3
  4. Jerry

    Mary Kay car!

    Like 1
  5. Kirk Wolfe

    I think this Dusk Rose is a wonderful color, pretty interesting and different. It makes m think of a romantic and lovely sunset, specially if you have a girlfriend to appreciate it with her. Like the little pigs that carry a lot of our cents, this one is surely a pot of gold. If you ever dreamed of having a pink Cadillac Eldorado like Elvis Presley did, but couldn’t afford one because of the rarity and price, here’s another chance to have something as close as possible.
    Just don’t miss the opportunity, because you may not find another one again in a very long time. With chromed sport wheels, whitewall radial tires and black vinyl top you’ll not be easily forgotten in the next car club meetings. Yep, this could’ve been my daily driver… but I lack some money hehe.

    Like 4
    • Stan Marks

      Kirk, all of your comments are spot on. And with under 6,000 miles on the odom, this is the creamiest of cream puffs. The color pops.
      Latest bid is $15,100 & worth every penny.

      Like 3
  6. Angrymike

    This color mustang would have been great to buy as a used car, drop a 427-428 and a 4 speed in and go out hunting. Imagine the fun you’d have beating every idiots car, after they make fun of your pink stang.

    Like 6
  7. Ray

    But it’s PINK!

    Like 2
    • BillC in MA

      Another manly-man who thinks pink burns manly-man skin if touched, gads, let it go, real men are not hampered by what the small percentage of judgemental men think when they wear pink.

      Like 3
    • grant

      What cares? It’s literally a perception based on how it reflects light. Be a bit more secure in yourself. It isn’t really that small.

      Like 1
      • grant

        *who. Who cares?

        Like 0
  8. TimM

    I think the color is the worst!! I see others really like it and that’s fine!! To each his own!! I just wouldn’t buy it just because of the work it would take to do a full color change!!!

    Like 3
    • grant

      So, buy a giant oversized pickup truck to make yourself feel better. And cool it with the exclamation points!!!!!!!!!!!!

      Like 1
      • Howard Kerr

        Funny you would say that because about 10-15 miles from where I live sits a mid 70s F-150 painted this same color.
        I have passed the owners house several times over the last few months and that truck does not appear to have moved from under its carport. I don’t know if it is permanently parked because the owners are too embarrassed to drive it, or if it is a 2nd or 3rd vehicle in a family that no longer needs it.
        I think this color, if nothing else, is great theft prevention. You just tell the police: look for a pink car. They won’t need to know year, make, or model.

        Like 0
      • BillC in MA

        Your referring “oversized pickup truck” to the filled with air, or ballooned bodywork of new p/up trucks?

        Like 0
      • TimM

        dh!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

        Like 0
  9. Marauder 429

    The guys at my shop would bust up laughing if I pulled up in this! Great car, but that paint…!

    Like 0
    • Stan Marks

      Macho guys are ignorant. It shows their lack of maturity.

      Like 2
  10. Autoworker

    Maybe with a set of black rocker stripes…I’ll give it one thing, it’s clean! Better than turd brown.

    Like 0
    • Douglas Potts

      I agree. Looks much better than faked patina or just plain old rust!!

      Like 0
  11. martinsane

    Nice right up. Seems thensellar should have such clarity as in his add he muddles the 2 pinks into 1.
    Also, wouldn’t or didn’t all the playboy pink cars actually get owned and gifted to playmates? I seem to recall an episode Lenos garage about a Javelin. Point being if it was playboy pink you’d think you’d name drop the model who owned it, which should be easily ascertained at the dmv.

    Like 0
    • Jerry

      Guess no one remembers Mary Kay and these cars? Guess not or half of these comments wouldn’t be here.

      Like 0
  12. Stan Marks

    Pay attention, Jerry. Mary Kay was mentioned here.

    Like 0
  13. AaronC

    WOW! I just have to comment on this. When I was 11, my older brother went to the Ford dealer for a new ’67. The salesman first tried to sell a ’66 in Sahara Rose (orange). My brother insisted on a new one, and it was Brittany blue with a black vinyl roof, automatic, and a 289 2bbl. Anyways, as I was sitting in the showroom bored there was a 4 door Thunderbird, suicide doors and all in this pink with a black vinyl roof. I haven’t seen another one till now-Thanks for this post, and a BEAUTIFUL car.

    Like 0
  14. Stevieg

    It is not by any means my favorite color, but I would drive it. I am actually a pretty mellow, low key & generally happy guy…but I am 6 feet tall, 320 pounds, shaved head and a goatee. I am as hairy as sasquatch. People tend to be intimidated by how I look (I know, it is rediculous). Let them make fun of me driving a pink Mustang. I will get out of the car & growl at them. Then I will get back in the car and drive away laughing lol.

    Like 0

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