Edsel

Cheap Horse Collar Project: 1958 Edsel Ranger

For an offering that was considered a colossal failure at the time, the Edsel is one of those cars that’s a lot easier to appreciate now than when it was introduced back in the late fifties, with the Ranger… more»

Original Paint: 1958 Edsel Ranger

The Edsel project seemed like a good idea at the time, although history demonstrates that it was one of the automotive industry’s greatest follies. It proved to be the wrong car in the wrong place at the wrong time,… more»

BF Auction: No Reserve 1958 Edsel Pacer Convertible

I think it’s safe to say that the Edsel has gotten its revenge for all those years of jokes; after all, I can guarantee that at least a handful of Barn Finds readers are calculating costs and planning garage sales… more»

Horse Collar Barn Find! 1958 Edsel Pacer

Ford Motor Co. had high hopes in 1958 when they expanded their portfolio to include a fourth division – the Edsel. The new line of cars was named after Henry Ford’s son, and a substantial amount of money was… more»

1 of 1,343 Produced: Rare 1959 Edsel Corsair Convertible

This is the second nicely restored 1959 Edsel that I’ve written about this month. But this one is special because this top-of-the-line Corsair was both the most expensive Edsel you could buy in ’59 (with a base price of… more»

Longtime First Owner: 1959 Edsel Ranger 2-Door Hardtop

“What a Difference a Day Makes” was a Top 10 hit song for Dinah Washington back in 1959. For Ford Motor Company’s new Edsel Division in 1959, their version of the song could’ve been titled, “What a Difference a… more»

Field Find Roller: 1959 Edsel Villager

The Edsel debuted in 1958 to a lot of fanfare as the 4th brand sold by Ford Motor Co. Besides the issue of whether there was a market for a Ford/Mercury hybrid, timing was bad due to a poor… more»

Original Interior! Rare 1959 Edsel Villager Station Wagon

Ah, the Edsel. The car that the Ford Motor Company wished had never existed. I can’t help but feel a little sorry for former Ford CEO, Henry Ford II. I mean, how would you like having your father’s first… more»

Horse-Collar Grille! 1958 Edsel Citation Project

Sixty years after its demise, the Edsel is still considered the biggest financial failure of the U.S. auto industry. That’s because it’s said that Ford Motor Co. took it on the chin for as much as $350 million in… more»

Nicely Optioned: 1958 Edsel Ranger

Have you ever felt that you were the odd one out in a crowd? I experience that whenever the subject turns to the Edsel. So much has been written about the styling, and much of that has been negative…. more»

Highly Original Survivor: 1959 Edsel Villager Wagon

I’ll always have a soft spot in the old ticker for ’59 Edsels. My Aunt Lucy and Uncle Harry bought one new (a white 4-door with a red top and side spear and a black and white interior) and… more»

1 of 1 Custom: 1958 Edsel Ranger Sedan Delivery

The Edsel is widely considered one of the biggest failures of the automotive industry, costing Ford more than $250 million in losses in 1958-60 dollars. Their quirky styling takes part of the blame, but the lack of a market… more»

End of the Line: 1960 Edsel Ranger (1 of 777)

The Edsel will likely go down as the largest failure in the history of the U.S. automobile. Thinking there was a market for a fourth brand within the Ford family, the Edsel was born in 1958, cost the company… more»

Rare Family Hauler: 1959 Edsel Villager Wagon

If ever there was a star-crossed car brand, Edsel was it. Ford established the division in 1958 to fill a gap in its mid-range lineup, but almost immediately, the country slipped into recession. Despite innovations perpetuated into Ford’s future… more»

Magnificently Maintained: 1959 Edsel Villager

Talk about rare! A 1959 Edsel Villager station wagon – when did you last encounter one of these? Besides the rarity factor, it’s also this car’s condition, it’s said to have had three previous owners, is all original, and… more»

Unrestored Survivor: 1958 Edsel Corsair

The recipe for creating a good car is surprisingly straightforward. A manufacturer must create a vehicle with styling that is, at least, inoffensive. It must sell at a competitive price, and the build quality must be acceptable to the… more»

Barn Finds