
Classic car ownership offers people the opportunity to escape the hustle and bustle of daily life. Vehicles come in all shapes and sizes, but luxury models provide enthusiasts the chance to observe life’s passing parade in comfort and splendid isolation. If that concept sounds particularly appealing, you may find this 1970 Lincoln Continental Mark III attractive. It presents nicely as a genuine survivor, featuring the creature comforts that are the badge’s hallmark. With only 80,000 miles showing on its odometer, it should continue plying our roads for many decades to come. The seller has listed the Mark III here on eBay in Vincennes, Indiana. They set their BIN at $16,000 with the option to make an offer.

Lee Iacocca developed a reputation for staying attuned to the needs of potential customers. He scored some colossal sales successes, although he also made his share of mistakes. The Lincoln Continental Mark III was an inspired vehicle, with Iacocca developing the idea of “putting a Rolls-Royce grille on a Thunderbird.” The result was the Mark III, a car that cost virtually nothing to develop but sold at a premium price, guaranteeing healthy profits. The Mark III only officially remained in production for three model years, although it generated significant profit for Lincoln as buyers clamored to park one in their driveway. This 1970 example is finished in Deep Blue Metallic with a Black vinyl top. The seller describes the color as “gorgeous,” and it is undeniably one of the most striking offered on that year’s Mark III color palette. Close inspection reveals minor marks and imperfections, although the presentation remains high for an unrestored survivor with fifty-five years of active service under its belt. There are no significant visible bumps or bruises, and the vinyl is in good condition. Add excellent trim and glass, and wide whitewalls to the equation, and this Lincoln will undoubtedly turn heads.

Climate-control air conditioning, power windows, power locks, six-way power front seats, a rear defogger, remote exterior mirrors, a tilt wheel, cruise control, an AM/FM radio, a Cartier clock, and acres of woodgrain trim. That’s a long list of creature comforts, with this car also featuring white leather upholstery to accentuate its luxurious leanings. The interior condition is very good for an unrestored survivor, with no rips, tears, or other major issues. The leather is wrinkled and beginning to look slightly dry, so I would probably hand it over to a specialist for professional conditioning to ensure it remains soft, supple, and doesn’t split. Beyond that, it seems that this interior needs nothing.

If you believe that there is no substitute for cubic inches, this Mark III could be the car for you. Its engine bay houses a 460ci V8, and with emission laws yet to take a bite out of these classics, the Sales Brochure quotes power and torque figures of 365hp and 500 ft/lbs. The same source reveals a curb weight of 4,860 lbs, meaning that this Lincoln is a heavy beast. Still, most Mark III buyers focused more on luxurious motoring than on how fast their new purchase could demolish the ¼-mile. The seller doesn’t mention verifying evidence for their mileage claim, although the car’s condition makes it plausible. They have recently spent a considerable sum on this beauty, with a new fuel pump, sender unit, water pump, battery, mufflers, tires, and radiator forming only part of their list of replaced parts. The Lincoln runs and drives well, and is ready to head into the sunset with a new owner behind the wheel.

So, is this 1970 Lincoln Continental Mark III worth the seller’s BIN figure? Scouring the market will unearth cheaper alternatives, but this car’s overall condition and odometer reading make the price seem realistic. Of course, the situation may improve because the seller appears willing to negotiate. Therefore, any additional dollar knocked off the price will add to its appeal to those seeking a luxurious classic. Are you tempted to reach out to the seller? I would like to wish you luck if you do.




Beautiful Lincoln. Great colors too. I enjoyed your write up Adam. And especially mentioning Lee Iacocca. He definitely had a lot of good ideas, and A T Bird with a Rolls Royce grill can most certainly describe these Marks, but they’re absolutely beautiful. This one is great, all I’d do is try to condition that white leather to soften it up to try to preserve it. The 460 and C6 automatic will run forever. Nice find here Adam.
Good write-up Adam. I’m with Driveinstile, this is a very nice Mark III. To me the wide whitewalls look out of place, but otherwise it looks great. Has a few blemishes but that is fine, if you take it out for a ride in the country and come upon a road resurfacing project you won’t have to fret over a potential rock chip. Cruise in style.
I agree with Bob about the whitewalls. Looking at the factory brochure a thin white is pictured on the Mark III and they used to have a popular twin stripe white wall too. If you could find that it would be very classy.
Lose the wide whites.
Or turn the clocks back to 1973, 1974.
This is a beautiful car. It’s in pretty good condition for its vintage. I’m not too sure about those wide white walls though. The white walls in 1970 were much narrower and that’s how I remember them. Too bad Lincoln doesn’t build an automobile like this one anymore. You know, the type that actually held six people, had a great big trunk, And a whopping V-8 under the hood. There’s tremendous speculation that Lincoln is about to kick the bucket. Maybe they should build cars again?
I owned two over the years, one was maroon and the other in dk blue. This is a pretty car but white interiors scare me! It was a wonderful car to drive
Lovin’ this Lincoln. Agree that the wide whitewalls have to go. Do they even make period correct narrow whitewalls anymore? Is be tempted.to.saily drive it though and that 460 ci engine is a thirsty.beast.
When i was 18 in 1978 my friend bought one same year in dark green with the white leather interior. That car felt like you were sitting on a cloud just floating down the road to this day have not driven a car that matched the ride of that Lincoln. Great write up Adam brings back a lot of good memories.
Bucket list car to be sure. And in this color!