Blank Canvas: Uncut 1968 Ford Bronco

Rivaling “Mopar Madness” in recent years, “Bronco Madness” certainly has every first-generation Bronco on the planet finding its way to the market. Popular versions range from factory perfection to fully-modernized magnificence, either appreciating with more vigor than the Dow or Fortune 500. This 1968 Ford Bronco in Coeur d’Alene, Idaho runs and drives, though not safely enough for road driving. The inline six cylinder and automatic transmission may not light the fires of passion, but the I6 makes for a torquey and smooth-idling powerplant that’s adequate on road and off. The side-mount rig keeps the spare tire out of your way for loading and unloading. Seeking a new owner here on eBay, this specimen’s attracted at least five bidders and a market value above $7000.

The tailgate and right door have been replaced, though the tailgate shows more rust than most of the truck. After seeing a host of Broncos seemingly dredged up from a lake bottom and/or having their fenders cut apart for monster tires, this one is refreshingly original and complete. I’d gladly take it as a starting point.

In Lunar Green and white, with the Sport Bronco interior, this 4×4 strikes a tropical flair that’s refreshing compared to the modern blacked-out SUVs posturing for an action-adventure movie role surrounded by explosions and gunfire. I’d put this one back to stock to respect originality and to pay tribute to Ford’s fun color scheme. Thanks to BroncoGraveyard for some details.

After seeing these pictures and more in the listing, I can’t help thinking a decent paint job would double the value of this highly original Ford. Even the radio is original! No engine compartment pictures made the cut for the listing, but an original inline six would displace 170 cubic inches and make 100 HP. Purists would argue this one is too good to customize. How would you finish this first-gen Bronco?

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Comments

  1. Todd Zuercher

    That’s a 3 speed on the column, not an automatic. A six cylinder Sport is a rare bird. Too rusty for me but someone will want it!

    Like 2
  2. chrlsful Member

    “…How would you finish this first-gen Bronco?…”
    depends on what’s found on inspection, what buyer is lined up, etc.

    Wish I could C if the ‘Ranch Hand’ – lill clip on pass’s 1/4 is there for the swing-out spare to attach. They were kinda neat (rare). This one has the 4 or 6 extra chrome spots (2nd yr for the “Sport”) surprised no 2nd tank. Beware of price to value. Altho these hit number 1 in price last winter they have come down & the rust looks thick on this one…

    Like 1

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