Even if it were bone-stock outside, this 1977 Mercury Grand Marquis would likely be a real head-turner, as it exemplifies everything a personal luxury coupe should be from this bygone era. However, this one’s received a few custom touches that will make it stand out even more, including a custom paint job that the seller says cost $16,000 to apply. That single investment is more than the car’s asking price of $15,500, so if you’ve been in the market for an eye-catching seventies land yacht, this one’s probably worth checking out. Reader Jack M. found this unusual Mercury here on Craigslist in Malden, Massachusetts, and we’d like to thank him for sending us the tip here!
The seller doesn’t reveal what color his Marquis started as, but it doesn’t really matter anymore, as what’s on there now wasn’t one of the choices ever offered by Mercury. Depending on how the sun hits it, a custom finish that transitions from pearl to green has been applied, which also features gold flakes. Unfortunately, the angles and lighting from the photo shoot didn’t expose very much shifting. However, the quality seems to be good overall, plus the sheet metal appears to be straight and in excellent condition, except perhaps for a couple of areas on the Dutchman panel.
The uniqueness outside doesn’t stop with the body, as the wheel covers have also received a treatment that I’m speculating probably wasn’t cheap to perform. The steel has been turned candy green, which closely matches the other exterior trim, with some additional artwork added. Those extra-wide whitewall tires were also somewhat popular during this period, and they look right at home here. No photo is provided of the engine, but there’s good news from under the hood, as this one’s equipped with the optional 460 V8, which was the largest powerplant available here in 1977.
Aside from the flower-print floor mats shown in some of the pictures, many of the interior’s components appear to be stock, which is fine in this case, as the vehicle was already plush and luxurious for this time right from the factory. There appears to be a small blemish on the dash above the steering wheel, but the condition inside appears quite good for the most part. Additionally, an upgraded Stereo system, reportedly costing $5,000, has also been installed. This one seems like a fun cruiser, with the seller valuing it at $40k to him, but he’s looking to try and sell this car quickly. Any thoughts to share on this bespoke 1977 Mercury Grand Marquis?
The 1977 Grand Marquis, it was near the end of the full-size full-sizers, if you know what I mean. At this time, even a two-door was still available; compare that to now, when almost everything is four-door.
This example looks to be in good shape. It illustrates how customization can be a fickle thing; maybe only you like it. That color-shifting paint might be cool if it fits with the green roof and interior, but from the supplied photographs it is hard to tell. Stock wheel covers with regular whitewalls would be preferable to me. And, more subtle floor mats please. Overall, it’s kind of interesting, I suppose.
Um, wow. Interesting paint, um, VERY custom floor mats and wheel covers. If this were a personal inheritance the wheel covers would come off and the floor mats would cushion them in a deluxe cardboard box that would go….somewhere.
It appears to be in great shape otherwise, though and could be a decent price for the right buyer.
I’d check very closely around the inside however if it smells like patchouli oil when you open the door..
I have to wonder who will be the next caretaker of this and others like it. I can’t see the desirability level being very high especially with the younger generation Honda and BMW camber crowd. They grew up with smaller cars and girls in their 20s today couldn’t handle it like our moms could.
Huggy Bear’s old car?
This thing would make a pimp blush.
Stone Cold Pimpin’! Yah, mon! Bet the oil hasn’t been changed in years.