The First Generation Bronco remains one of the star performers in the classic market, with pristine examples commanding impressive prices. This 1971 example is far from pristine, requiring plenty of work to recapture its youthful good looks. I must say a big thank you to Barn Finder Chuck F for spotting this Bronco listed here on Facebook Marketplace in Barboursville, West Virginia. You could take it home after handing the seller $8,000.

I take my hat off to the seller because their appraisal of this 1971 Bronco is pretty brutal. They admit that not only has it accumulated the typical rust that we find in these classics, but that the panels are loaded with acres of Bondo. There is barely a hint of this vehicle’s original Medium Blue paint, and I believe that the frame-off approach will be the only option for the buyer. Rust has consumed the typical areas, including the rockers, floors, inner front fenders, and pillars. The rear wheel arches are cut, meaning new lower quarter panels can also go on the shopping list. However, the frame appears to sport nothing beyond surface corrosion, suggesting it could be structurally sound.

Decoding the VIN for this Bronco confirms that its first owner equipped it with a 170ci six producing 100hp and 148 ft/lbs of torque. This motor has made way for a larger 200ci unit, although it appears the vehicle may retain its original dual-range transfer case, three-speed manual transmission, and front and rear 4.11 limited slip axles. The seller includes an embedded video in their listing, revealing that the 200 runs extremely well. They state that the Bronco runs and drives and that the brakes should function once bled. However, they indicate that more work is required before this classic could be considered roadworthy, which I find unsurprising.

There’s not a lot to say about this Bronco’s interior beyond the fact that the dash appears complete. The shifter remains in its correct location, and the first owner ordered this classic with an AM radio that remains in situ. There are no visible aftermarket additions beyond the wheel wrap, but it appears that the passenger seat is missing. I harbor doubts about the driver’s seat, which I don’t believe is a genuine item. Therefore, locating appropriate seats would be the first step of any retrim aimed at returning the interior to its factory form.

Time has not been kind to this 1971 Ford Bronco, meaning it will take a dedicated new owner hundreds of hours and thousands of dollars to return it to a rust-free state. That raises the question of whether the effort is justified. Values have dropped across 2024 as the market appears to be undergoing one of its periodic corrections. However, these classics still consistently command prices above $60,000 if the restoration is completed to a high standard. If the new owner is hands-on with as many tasks as possible, it does appear financially viable. It won’t be easy and will take dedication, but I believe it is worth the effort.