The premise of a special edition vehicle tied to a unique color palette is a marketing tactic that has yielded inconsistent results. Throughout history, some models of a particular significance like a Porsche 911 or a Chevrolet Corvette have seen their sale price boosted by the manufacturer choosing to sell the model in a special color offering, but those are unique circumstances. For the masses, special edition colors usually make very little difference on the final sale price except among enthusiast circles. This 1997 Range Rover Vitesse 4.6HSE is part of a run of 250 total models offered in AA Yellow and Monza Red, and it’s listed here on craigslist in Omaha for $18,950.

The seller’s asking price is quite strong for a truck that is otherwise a standard-issue P38, which was hardly the pinnacle of reliability for a Range Rover product. The paint job is what the premium price is almost entirely based in, as the chassis itself is your run-of-the-mill SUV. Like all Range Rovers, it is more capable that many of its competitors but it also require a dedication to maintenance that isn’t typically seen in the used luxury 4×4 class. The seller’s truck is loaded up with all of the requisite add-ons you tend to see on vehicles like these, such as the rear ladder rack and full-legth roof rack, along with the front brush and rear taillight guards.

Mileage is listed as being 156,000. The interior of the Vitesse editions featured corresponding piping on the leather seats tied to the exterior color choice. The interior of the seller’s truck is in nice shape, and it also features OEM floor mats and no apparent modifications. Recent repairs include a new HVAC control panel and the conversion of the troublesome airbag suspension to standard coil springs and shocks. The seller notes all of the equipment that was part of the airbag system is still preserved on the truck, so you can always go back if OEM perfection is your goal – but really, it’s best to leave it alone considering the seller did the next owner a favor by making the switch.

The back seat shows very little in the way of wear and tear, and the headliner looks to be in good shape as well. The Range Rover is certainly a rare piece and a must-have for anyone who collects these high-end British SUVs, but that’s a narrow market considering most RR fans want the older models – not a modern example that’s known to have sketchy reliability. Recent auction sales have shown prices are trending upwards, however, right in line with the seller’s ask, so perhaps he’s not wrong to shoot for nearly $20,000 for a bright yellow SUV. Thanks to Barn Finds reader Pat L. for the find.