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Solid Survivor: 1969 Ford Bronco

Some classics pose a challenge as potential buyers consider whether preservation or restoration is appropriate. Such is the case with this 1969 Ford Bronco. It features a few aftermarket upgrades, but reversing them might be worthwhile because it is a rock-solid classic featuring most of its original paint. With values climbing, that could be the way to maximize the potential return on investment. The Bronco is listed here on Craigslist in Santa Rosa, California. The seller has set their price at $42,000, and I must say a big thank you to Barn Finder Tony P for referring this classic to us.

It was business as usual for Ford and the First Generation Bronco in 1969. That means any changes or upgrades were virtually nil, while sales climbed beyond 20,000 for the first time since 1966. The seller is this classic’s second owner, with the first ordering it with the exterior cloaked in attractive Cordova paint. The fender flares are an obvious addition, but the remaining panels and paint are genuine Ford items. The vehicle hasn’t undergone repairs or restoration, which is hugely significant for those considering returning it to its original form. Early Broncos are prone to rust, and we’ve seen our share at Barn Finds with substantial problems. However, this beauty is rock-solid, with no evidence of existing or previous steel penetration. There is surface corrosion in some areas, and treating this before it deteriorates would be an intelligent strategy. Otherwise, the grinder and welder can stay in the cupboard. Fuel has spilled from the fillers onto the driver’s side fender flare, and addressing this would make a significant difference to the appearance. The trim and glass are in good order, and this Ford rolls on a set of new Centerline wheels and BF Goodrich tires that add a sense of purpose.

It is disappointing the seller supplies no engine photos, but there is plenty of information and positive news. The Bronco features the optional 302ci V8, which sends 205hp and 300 ft/lbs of torque to the road via a three-speed manual transmission and a dual-range transfer case. The first owner may have splashed their cash on a larger motor, but they didn’t feel that power assistance for the steering or brakes was required. The seller recently flushed the fuel tanks, replaced the fuel pump, and replaced the starter and solenoid. The ignition system received new plugs, wires, a coil, and a condenser. Potential buyers should consider it a turnkey proposition with no issues or problems.

The Bronco’s interior is extremely tidy, with the lack of mats providing a clear look at the floors. The image reveals the worst of this classic’s surface corrosion and how straightforward it will be to address. The seats feature new foam and parchment covers, with matching door trims recently installed. The pad is excellent, but there are reversible changes to consider for those with an eye on the vehicle’s future investment potential. The shifter has moved from the column to a floor-mounted Hurst unit, with the dash featuring additional gauges and a retro-style stereo. Whether these items stay or go will depend on personal preference. I would probably leave it largely untouched in the short-term, treating the identified corrosion and dropping in mats or carpet to improve the overall appearance.

It is difficult to describe this 1969 Fod Bronco as affordable, but it deserves a close look. The lack of penetrating rust is significant, meaning anyone intent on restoration should find the process straightforward. Values have softened slightly during the past year, but they are rebounding. Therefore, buying before they become stratospheric could be wise. This beauty has only been on the market for a few days, and I think it will find a new home fairly quickly. Do you agree?


  1. Avatar photo Zach

    I wanna see the engine…

    Like 2
  2. Avatar photo Neil Lambie

    Not at $42k!!

    Like 1
  3. Avatar photo Rocco

    I would love this Bronco as an companion for my 22 turbo 2.3 7 speed 2 dr base model in school buss yellow candy paint 🎨

    Like 1
    • Avatar photo chrlsful

      Grammar Police
      needs a hyphen’n a comma there. Couldnt tell 1st gen from last gen there.

      BTW: if all rust gone (proerly) price is right as of Easter ‘24

      Like 1
      • Avatar photo Rocco


        Like 3
    • Avatar photo Aussie Dave Member

      Rocco, What’s the English version?

      Like 1
  4. Avatar photo Jrinco

    No power steering available on these until 1973

    Like 0
  5. Avatar photo Todd Zuercher

    Looks like a real nice example – and to echo @Jrinco’a comment – no ps or pb available in ‘69.

    Like 1

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