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Rare 318 Project: 1973 Plymouth ‘Cuda

To many car aficionados, the name ‘Cuda brings back memories of small, sporty cars with big engines. Like a 383, 440, and the 426 Hemi. However, by 1973, changing conditions had eliminated all those motors and you could even get a ‘Cuda with a 318, previously thought of as an entry-level powerplant. This ’73 Plymouth is a project car that’s going to need a lot of work, although rust doesn’t appear to have staked a claim. Located in Granada Hills, California, the ‘Cuda is available here on eBay for $23,000 (Buy It Now) and you can tender an offer.

Plymouth had high hopes for its Barracuda pony car when it received a new platform in 1970, separate from the one it had previously shared with the compact Valiant. That led to a 50% increase in sales in a single year, but the polish on the apple quickly tarnished and Chrysler would give up on the market sector after 1974. In five years, the E-Body Barracudas saw production nearing 115,000 which sounds like a lot of cars, but lower than the Mustang Ford built in any single model year at the time.

Output dwindled to 19,281 units in 1973, and the cars were unchanged from 1972 except for the huge rubber bumper guards. The performance oriented ‘Cuda was about half that population at 9,305 cars and the 318 with an automatic transmission numbered 1,932 autos. That includes the seller’s car, which suggests that the number of survivors in that category is fairly small as of 2022.

The seller has owned this Plymouth for about two years, and we assume he bought it to restore but has changed his mind. It’s wearing Street Basin Blue paint, not a common color on Barracudas in 1973, It once had a white vinyl top, which has largely peeled away, and a white interior, which has been damaged over time by the lack of a windshield or back glass. While we’re not alarmed by rust, there are dents in the body including one from a hit taken from a fallen tree branch. The seller’s enclosing the sheet metal needed to make those repairs, along with a new back window.

We’re told the 318 V8 runs but not well. It smokes and has a bad carburetor. At 95,000 miles, it’s quite likely the drivetrain should be rebuilt. This ‘Cuda left the factory with air conditioning and power steering and front disc brakes. It may be one of the better Barracudas we’ve seen to retore, but the acquisition cost may put a lump in your throat. And a 318 ‘Cuda is perhaps the least desirable of the “Cudas built in the 1970s.

Comments

  1. Daryl

    $23,000 for a car that’s gonna take $30-35,000 to make it great. That $53,000 in a $35,000 car. 🤔🤔

    Like 1
    • DustyDave

      I totally agree with you….. but unfortunately, that’s where the market went during Covid and it has only gotten worse. These outrageous prices are the norm for these cars now.

      Like 0
  2. Autoworker

    That is a rough one for what they’re asking….

    Like 6
  3. Joe Machado

    And my daughters 70 Barracuda 318 with air is 45xxx.

    Like 2
  4. Gary

    A good place to get Hanta Virus. 23 Grand? That kind of money buys me a brand new car with a warranty. Need spend no more. These old cars should be priced a 10th or even a 20th of the ask, then maybe it would make sense for the average “hobbyist”. That is what this is, a hobby, right?

    Like 1
  5. Stevieg

    I had a friend from high-school that had the twin to this car right after we graduated. Yeah, he got it cheap ($300 back in late 1988 or early 1989), but it was rougher than a stucco bathtub.

    Like 0
  6. Greg

    Not for that price, it’s ragged out

    Like 0
  7. PRA4SNW

    Sure, prices have gone up, but not by this much!

    I almost forgot that the Cuda could be had with a 318. Seems like a weird way to go.

    Like 0
    • DON

      It does in todays world, but in 1974 people were in a panic with the gas crunch , and it was harder to sell a car that was known to have bad gas mileage . This looks to be a solid car, but way overpriced. It would look great again in this color scheme !

      Like 0
  8. wallyum

    Reminds me of one I test drove back in 1982. 318 2-bbl, freshly rebuilt, but he had dropped a nut into the carb while taking the air cleaner off. Same color and interior as this one, and it would smoke the tires if you were heading uphill and started out on wet cement. He was quite proud of that. It felt like it had been taken apart and put back together with coat hangers instead of nuts and bolts. He wanted $600. Pretty sure 40 years later that I’d be sitting on a gold mine. No, probably not.

    Like 1
    • PRA4SNW

      $600 bucks in ’82 for one of these wasn’t a lot of money. So, yeah, probably not much there to begin with.

      Like 0

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