Rare Buggy: 1964 Volkswagen Concept 1 Dune Buggy

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Dune Buggies reached the peak of their power in the 1960s, largely driven by the success of the Meyers Manx. Several other manufacturers produced their own versions, and Allied Industries soon joined the party with the Concept 1. It didn’t sell in huge numbers, making our featured Concept relatively rare. It presents exceptionally well, and its distinctive styling will help it to stand out beside any Manx. I must say a big thank you to Barn Finder Rocco B. for spotting this Concept 1 listed here on Facebook Marketplace in Cambridge, Minnesota. The seller set their price at $11,500, and it appears that figure is negotiable.

Created by Allied Industries and sold by Sportsland Unlimited in Lincoln, Nebraska, the Concept 1 was one of a trio of vehicles the company produced to cater to varying tastes. Although many consider it a Dune Buggy, designer Al Temple considered the Concept 1 a street vehicle first and a recreational vehicle second. The body styling is striking, featuring an integrated faux rollbar to provide a sleek appearance. This beauty looks stunning in Fire Orange with copious amounts of metalflake. The paint looks consistent across the exterior, with no patchiness or other problems. The flawless fiberglass body sits atop a shortened Volkswagen Beetle chassis, a path followed by almost all Buggy creators. The trim looks excellent, and the enormous “turbine” alloy wheels add a sense of purpose. If first impressions count, this Concept 1 is a winner.

Dune Buggies followed a fairly predictable mechanical path, with most builders adapting Volkswagen mechanical components that were abundantly available and affordable. The Concept 1 is no exception, featuring a 1,625cc dual-port, air-cooled four sending its power to the road via a four-speed manual transaxle. The motor features a long list of upgrades, including a big-bore kit, twin Weber carburetors, an upgraded camshaft and conrods, an electronic ignition, and a remote oil filter. It won’t produce muscle car power, but the exceptionally low curb weight means the Concept 1 will leave a standard Volkswagen Beetle in a cloud of dust. The seller includes an embedded video in their listing that features a cold start. The motor springs to life at a twist of the key, sounding crisp and sweet. Potential buyers can consider it a turnkey proposition.

Because it sits on a shortened Beetle chassis, the Concept 1 is a two-seater. That was a common trait among most Dune Buggies, but this one adds a more luxurious feel thanks to its Recaro bucket seats. The floors feature Gary carpet, while the dash houses a few gauges and switches, but no in-car entertainment. The presentation is exceptionally tidy, with no wear or other issues. I am no longer as flexible as I once was, but I would have no trouble sliding behind this classic’s sports wheel. Maneuvering my way out might be a different matter, and I suspect that process wouldn’t be elegant. That is one factor worth considering if you are contemplating becoming the new owner.

I’ve always believed that Dune Buggies were never designed to be taken seriously. Their creators sought to develop cars with a strong emphasis on fun, and their success during the carefree days of the 1960s reflects that. This 1963 Concept 1 is unusual and will undoubtedly draw crowds wherever it goes. Therefore, if you crave a vehicle that delivers an utterly joyous driving experience yet is easy to maintain, this Concept 1 could be the ideal choice. Are you tempted?

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Comments

  1. Howie

    Looks great!! And even has a horn.

    Like 4
  2. RoadDog

    It’s the wonderful Wonder Bug!

    Like 3
  3. Danno

    I kinda feel like the Meyers Manx nailed it, for looks. I can appreciate someone wanting to update the design, but it’s tough to improve on something proven. This is OK, appears well-done, tries hard but doesn’t quite get there, IMO.

    Like 1
  4. Nevadahalfrack NevadahalfrackMember

    “..features no in car entertainment..” driving this car would be all the entertainment needed! As noted, it sits on a shortened pan and as such was a very different experience in and of itself if one had grown up driving a regular Bug. Shortening it up seemed to make a world of difference all around and made it a heckuva lot more fun to drive on and off road.
    Kudos for the find and for the write up! This will be a terrific summertime experience for anyone wanting some fun in the sun. Neat concept-wonder how many were made if any.
    GLWTS

    Like 3
  5. chrlsful

    R we gunna call this a ‘mini vette’ (as in opel gt) too ?

    Love the turbine wheel (‘70s) but not over abt 15 ‘spoke’.

    There wasa really nice (to me) d.buggy w/a hard top (forget if removable).
    I post ‘nice’ as it looked like a dry weather sports car.
    No places round here allow ‘on dune’ driving so ‘the multipurpose’ has partially disappeared. Might`s well put the stress/accent point on ‘road’ use…

    Like 0
  6. John Michael

    That is an awesome buggy! I bet it’s a blast to drive.

    Like 3
  7. Troy

    It would take some getting used to climbing in and out of that thing but I think it would be a fun toy to have

    Like 0

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