Some people use the word “quirky” to describe a classic, basically meaning the car has strange styling and no real redeeming qualities. I consider this 1958 BMW Isetta 300 quirky, but that’s because it offered an ingenious, affordable solution for private transport for the masses. This Isetta is exceptionally tidy, has only 19,000 miles, and is ready to go as soon as someone hands over the cash. Barn Finder Tony P. deserves a tip of the hat for spotting this beauty listed here on Craigslist in Marco Island, Florida, for $42,000.
It is hard to comprehend the physical and financial impact that World War II had on many European countries. Some cities were bombed almost back to the Stone Age, and materials that had previously been plentiful were in short supply. Many nations struggled to produce enough food for their populations, and some manufacturing industries took years to regain a firm financial footing. Against this backdrop, governments acknowledged that part of the key to financial stimulus was getting the population mobile, but how could they do so when money was tight, materials scarce, and fuel often rationed? The answer was surprisingly simple: it encouraged vehicle manufacturers to produce small, fuel-efficient passenger cars at bargain-basement prices. The result was cars like the Messerschmitt KR200 and the Iso Isetta. Iso released the Isetta in 1953, and BMW began building its own licensed version in 1955. The German manufacturer didn’t merely build carbon copies of the original; it massively reengineered its version, so virtually no parts were interchangeable between the BMW and Iso models. This Isetta left the company’s factory in 1958, and looks a treat in dazzling Red. The seller emphasizes “well preserved” in the listing, suggesting this little beauty might be a genuine survivor. If so, its condition is astounding, with no obvious cosmetic defects. The paint shines impressively, the panels are as straight as an arrow, and its garage-kept history makes its rust-free status unsurprising. The trim looks excellent, and the glass is clear.
The listing includes no engine images, but the Isetta features a 298cc single-cylinder four-stroke engine producing a dizzying 13hp and 14 ft/lbs of torque. Power feeds to the rear wheels via a four-speed manual transmission, with the company quoting a top speed of 50mph. If the seller’s odometer reading of 19,400 miles is genuine, it must have spent significant time on the move to cover that distance! However, the Isetta’s ace in the hole is its fuel economy, easily topping 50mpg under normal use. In an era when fuel supplies were limited, these cars were the perfect solution for giving people mobility. The seller states that this little classic starts, runs, and drives perfectly. Therefore, potential buyers can consider it a turnkey proposition.
The Isetta’s interior represents motoring at its most basic. Opening its single front-mounted door reveals a bench seat that will accommodate two adults and a child. It has a large parcel tray, which the company marketed as a viable spot for another small child, and I can’t see any safety issues with that! The wheel, dash, and some minor controls swing out with the door, giving the driver better access. Interestingly, BMW faced criticism for how difficult it was to get out of the Isetta after even a minor frontal impact, and quickly pointed out that the sunroof could serve as an effective emergency exit! What is surprising about the Isetta is that while interior trim is readily available, restoring an interior can be extremely expensive. However, the buyer faces no such challenges, because this car is extremely clean. The seat cover isn’t worn or damaged, the paint is excellent, and the carpet is spotless.
I believe that some readers will look at this 1958 BMW Isetta 300 and be astounded by the asking price. That is understandable, because it definitely isn’t cheap. However, the Isetta has a cult following in the classic world, and the seller’s asking price aligns with recent successful sales and information from organizations like Hagerty. The seller’s encouragement of in-person inspections suggests confidence that it matches what they describe in the listing. It isn’t the ideal candidate for enthusiasts with a large family, and it wouldn’t be the ideal weapon for cross-country adventures. It doesn’t have the cachet of traditional muscle or pony cars, but I guarantee it will draw crowds at any Cars & Coffee. Are those thoughts enough to tempt you?
Flippo the clown!